How to Get Your Ideas to Spread

December 2016

The marketing guru, Seth Godin, in only a way he can, explains how holding on to old ideals and beliefs in marketing, like the TV-industrial complex, and creating products for the average consumer are utterly failing in today’s market.

He takes you from the real origins behind sliced bread, to the successes of many larger brands, to one of his own failures to explain three things we are doing wrong in our marketing today.

 

Why entrepreneurs should watch this talk:

If people don’t listen to you, then you are going out of business.

So many companies are using the old ideals of marketing, and failing to connect with the new consumer who has many more choices than they used to, and way less time to listen. This talk will get your marketing mind and strategy on the right track.